Many of us still have a whole bunch of toys in our offices too. And now, we see our own kids doing the same thing. We remember when we were kids, pulling all of our toys out onto the floor and making up our own games and stories.
Obvious start: can you tell us a little bit about how Infinity came together? What were the origins of the concept?Īt the studio, we've often marvelled at how people play with and experience toys.
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So how did developer Avalanche Software come up with the concept, and how will it all work? We emailed over some questions to producer John Day and here's what he wrote back. No wonder Disney has invested a reported $100m on Infinity's development. The 'connected toy' recipe has certainly proved successful for Activision – Skylanders is a billion dollar success story. With play sets covering everything from Toy Story to Pirates of the Caribbean, and more on the way, Infinity is pretty much dream territory for Disney-mad kids – though their parents had better brace themselves: action figures are around £13 each, and although the game functions without extra purchases, each new figure opens up fresh sections of the adventure.
Each set has its own mini-adventure to take part in, but there's also a toy box mode where players can mix and match characters to create their own adventures. When the game is released on 23 August, fans will be able to buy a starter set that includes the base, the game and three action figures: Mr. Vitally, like Activision's smash hit Skylanders, players are able to buy action figures that interact with the onscreen world when placed on a special 'Infinity base' peripheral. Announced in January, Disney Infinity is the entertainment giant's most ambitious video game project ever – a sprawling multi-part adventure, using characters from an ever-growing range of much-loved movies.
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